Tag Archives: SEO WebitMD

Top 5 SEO Tips for Improving your Website

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You might think that the most attractive and eye-catching websites available online are the most popular to visitors. Although the aesthetic your site is important, search engines and unique visitors favor sites where the quality of layout and content of your pages is very high. By keeping your site simple, with informative and interesting content, you can increase your SEO significantly and can keep visitors on your pages longer.

Here are the top 5 tips for making your website more search engine friendly while making it more accessible for its users:

1. Improve the layout of your webpage. You want to make sure your homepage is clear and in a simple layout. You should make all of your links and navigation tools easy to find showing visitors, at a first glance, where they can go and how to find out what they are looking for. Make sure to use bullets, tables, bars, white spaces, and margins appropriately to make your website seems less cluttered. Always put your most important information at the top of the webpage so your visitors can see it without scrolling and your paragraphs should be less than 100 words for easy scans of the content.

2. Keep your webpage short in length. Physically longer websites take more time to load and also require your visitors to scroll for your information. Allow your visitors to find what they are looking for on your site without scrolling if possible. If scrolling does become necessary, make sure you add easy navigation buttons to enable visitors to jump directly to all of your pages. Recommendations include: keeping your pages fewer than 32K and making sure your pages load within 8-10 seconds.

3. Keep navigation tools a priority. Navigation tools should be located in plain sight and on top of your webpage. Navigation links should be on every page and should always provide an easy link back to your homepage. If you do have a complex website, make sure to add a search function at the top of the site.

4. Keep your fonts simple! Having fonts on your site that are too complex, too large or too small for your visitors will just make it more difficult for them to read. Fonts that are great to use are default fonts like Arial, Times New Roman, and Verdana because they are legible and load on any computer, anywhere. Making sure font colors, styles, and backgrounds are clear for your visitors is essential. Use underlining and bold texts to highlight the more important texts on your site.

5. Improve your site’s content. Your content should be informative but with some uniqueness to keep visitors interested. Avoid grammatical and spelling mistakes and offer many hyperlinks to allow your visitors to pursue a topic in more detail. Search engines scan your content so keep it in plain text and offer a variety of topics concerning your website’s goals.

These tips can help take your existing website and make it more user-friendly. Visitors and search engines are more concerned about the content your site offers and how to navigate through the content rather than how attractive it is. So, it is important to utilize these tips and keep your site consistent throughout.

Content provided by: www.emarketer.com
Blog Post written by: Kent Seiders

Effective Internet Marketing Tactics

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There are many strategies that your business could engage in within the Internet Marketing arena. Marketing on the web in ever-changing and within the last 3-5 years has progressed rapidly.

How does your company make a decision on the best strategy with the most profitable ROI in your industry?

The answer to this question is quite complex and should be looked at in-depth by your marketing departments and a certified eMarketing consultant as well. The best strategy for your business could be a single tactic or a combination of a few. For most of our clients a combination of strategies seem to be the best method to gain targeted traffic as well as build credibility with the search engines. The initial on-page SEO optimization is generally the first stage followed by local search optimization and social media as well. The latter of the tactics include back-end web development and email marketing and brand identity campaigns. Each business is different as well as the internet marketing strategies that reflect that business sector.

Small businesses are generally ones that I encounter with weaker internet presence and require a long term strategies. Larger corporations typically have more developed websites yet still require internet marketing to keep up with their competition. If you are a small business, gaining presence on the internet could solely be the most important marketing push you make this year.

The facts and figures behind the rise in Internet Marketing tactics and social media users is astonishing….Do not miss the opportunity for your business to be a part of it.

-Mattan Danino

WebitMD now partnering up with Internet Marketing Inc.

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April 1st 2009 – SAN DIEGO, CA

WebitMD Internet Marketing Agency out of Little Italy, San Diego has now developed synergy relations and partnered up with Internet Marketing Inc out of Mission Valley, San Diego. This synergy will increase the business of both agencies and keep a wider range of prospect clientele serviced.

The specializations of both agencies will be shared between one another and projects better suited for one agency vs. another will be taken on by that subsequent company. Internet Marketing Inc. has specializations in Social Media Marketing, EMail Marketing, and Online Media Buying while WebitMD is better equipped to handle smaller SEO campaigns, PPC Management, and Website Design and Development.

To learn more the services offered and to get a FREE Analysis and Internet Marketing consultation check out www.webitmd.com or contact our offices at (818) 634-8111