In this past year blogging became very popular as an effective SEO strategy and it is sure to continue in 2013 as well. As blogging gets more and more relevant in the SEO world, it is getting important to understand the intricacies of the blogging as an SEO tool. Those companies who are into blogging to get the backlinks for their website must need to understand that currently and also in the coming years SEO is going to be more and more user eccentric.
Technical processes like keyword stuffing increase number of unnatural back links, etc. are not going to work to work anymore in the SEO process. Only one effective and full prove SEO tactic to ensure a long term output from SEO process is to get more and more user friendly. To get the backlinks from genuine and best websites, a blogger has to post on those websites something that a user will like to read.
Here, the importance of a blogger gets more important, because he needs to draft something not with the purpose of link building but with the objective of providing his reader something that is worth reading; something that complies with the promise made in the title, something that is informative and cater to the requirement of the reader. This is the only way of winning the confidence of readers and the desired traffic will automatically follow.